Every Ryderking + Co website is design-led first — conceived with care, clarity, and longevity in mind. Quiet, intelligent systems built on WordPress or Squarespace, depending on your needs and scale.
CREATIVITY
QUIET SYSTEMS
SEARCH-READY
BUILT FOR SCALE
Construction · 2026)
CAPITAL CONSTRUCTION
Capital Construction is an Austin construction firm whose work speaks for itself — the website didn’t. The portfolio deserved weight and clarity online, and the business needed to be found by the serious commercial clients it was built to serve.
Ryderking + Co redesigned and optimized the site around discovery: technical SEO foundations, page speed work, search-intent structure across service and portfolio pages, and inquiry paths designed to qualify serious commercial inquiries rather than collect noise. The design presents completed projects the way the firm builds them — with substance, and without decoration.
The result is a site that does two jobs at once: it ranks for the searches that matter to a commercial construction firm, and it convinces the right visitor within seconds that this is a company that builds serious work.
Aviation · 2025
LADYBIRD JET
Ladybird Jet is a woman-owned private jet charter company that launched fast — booking flights and selling memberships before the infrastructure behind the business existed. Ryderking + Co built the brand from the ground up, and the pitch deck carried that brand into the room.
The deck was composed by hand within the identity system we designed for Ladybird: Aviatrix Claret for leadership and lineage, Night Hangar and Obsidian Wing for engineering discipline, warmth introduced through Aero Suede and Silk Altitude. Structure first — one idea per slide, type set to be read from the back of the room, a narrative that supports the presenter instead of competing with her. Delivered fully editable, organized, and hers to keep.
The deck is one piece of a full partnership — brand, website, and intelligent systems that now save the team 14+ hours weekly with zero missed inquiries. In its first three months, the brand earned a 9.9% organic click-through rate in search, nearly five times the industry benchmark. When the design is right, it earns attention everywhere it shows up — in search results and in the room.
Wellness & Medical Aesthetics · 2024
VERITAS BACKSTAGE
Veritas Backstage is a luxury wellness and aesthetics practice operating across two Texas locations — Austin and Fredericksburg. Two locations, one brand, and a client experience that needed to feel personal at every touchpoint without doubling the team’s workload.
Ryderking + Co delivered the full rebuild: brand identity, a custom website, and an email marketing system with intelligent automation — all structured around the practice’s Aging Pathways framework, so every page and every email guides clients through a considered journey rather than a menu of treatments. The systems handle communications and client flow quietly in the background; the practitioners stay focused on the people in front of them.
The outcome, in the client’s words: a multi-location business that communicates. One brand, two cities, and a system that scales with the practice instead of straining against it.
• TRAVEL
ALIGN LIFESTYLE MANAGEMENT
Concierge service for elevated, multi-asset lifestyles.
ALIGN Lifestyle Management represents a contemporary service paradigm tailored for individuals of elevated engagement, navigating multifarious and multi-asset lifestyles. Align sought a luxury professional website that would enhance services tailored for individuals with sophisticated lifestyles.
Concept design, copywriting, photography.
• CORPORATE
SOUND POINT PARTNERS
Sound Point Partners requested a clean, professional one-page design with a touch of creativity. Although they had limited written content, they invested in custom photography to elevate the visual experience. Their priority was a smooth, intuitive user flow and a clear way to capture contact information.
Squarespace Website
— SUSTAINABILITY
BREAK IT DOWN
BID provides local businesses and multifamily housing communities with commercial composting and recycling pickup services. Break it Down desired an exclusive design that reflected the distinctive nature of their environmentally conscious company. They sought an organic layout that was both sleek and vibrant, infused with a playful spirit.
Concept design, photography, search engine optimization.
— INTERIOR DESIGN
GARY RIGGS DESIGN
Gary Riggs Design is a high-end luxury furnishings and custom design studio. With a strong background in art and design, Gary envisioned a website that embodies an artistic flair while maintaining the sophistication and opulence of a Gucci-inspired aesthetic.
Logo design, conept design, graphics, copywriting.
— MEDICAL/holistic doctor
NISHA KHANNA, MD
Nisha envisioned a website that embodies simplicity, beauty, and inspiration, while also serving as a platform to educate her clients on the transformative power of holistic healing. Through her expertise in functional Ayurveda, Nisha aims to guide individuals towards their profound healing journey. With a focus on areas such as intestinal health, optimal digestion, and hormone balance, she offers valuable insights and knowledge to empower her clients on their path to wellness.
Logo design, concept design, imagery.
— NATURE & CONSERVATION
Olerai CONSERVANCY
Olerai wanted a bold, nature-inspired website built around my own photography. Their vision was to capture the sophisticated atmosphere of a lodge while highlighting their commitment to conservation. They licensed my images for the design and, while planning to expand the site in the future, wanted to give visitors a preview of what’s to come.
Concept design, copywriting, photography.
FAQ • QUESTIONS
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